Spreading work-related stress awareness is good. But delivering it badly triggers internet outrage!
On November 09, Noida-based start-up YesMadam became a hot topic on the internet. An alleged HR email claimed that the company had fired its employees who were deemed to be stressed.
The “Firing” Story
The PR chaos started when an employee of YesMadam posted an email screenshot on LinkedIn.
The caption was “First you conduct a random survey and then fire us overnight because we’re feeling stressed? And not just me; 100 other people have been fired too.”
What angers the audience is the content of the email. It started with a positive remark, “Recently, we conducted a survey to understand your feelings about stress at work. Many of you shared your concerns, which we deeply value and respect.”
But it ended with a disheartening announcement of firing, “To ensure that no one remains stressed at work, we have made the difficult decision to part ways with employees who indicated significant stress.”
It became trending and angered a lot of people not only in India, but it reached a lot of audiences worldwide. It gained a lot of hated attention, with comments saying that the action of management is beyond absurd and inhumane.
As of December 10, the post has taken down by the original poster.
YesMadam’s Clarification and Apology
Later that day, the company issued an apology with the caption “Important Announcement.”
The company stated that no employee has been fired, the stressed employees are given relaxation time instead. The company also announced the Happy2Heal Program. This is to provide spa and head massage services at the workplace to help employees relax.
Furthermore, the Noida-based start-up has launched what it claims to be India’s first de-stress policy. As part of this initiative, employees are entitled to six annual leave days specifically for de-stressing and will also receive complimentary spa sessions at home.
However, even with this initiative, a significant portion of the internet community has expressed criticism, labeling the policy as performative and accusing the company of engaging in toxic public relations.
Final Thoughts from YesMadam’s Controversy
The YesMadam incident underscores a critical lesson for businesses. Mental health is a sensitive topic that requires thoughtful communication and genuine action.
While the company’s intent to address workplace stress is good, the misstep in execution shows how easily good intentions can backfire if not handled with care.
This situation also highlights the importance of transparency and empathy in corporate policies, especially when addressing employee well-being.
What do you think about YesMadam’s initial PR and their clarification? Are initiatives like de-stress policies and wellness programs enough to address mental health at work, especially after such controversies? Share your thoughts and join the conversation!
